Beni Ourain may sound like a person and not a rug to you, but I guarantee that if you pay any attention to home decorating trends or shelter mags you’ve seen one of those black and white rugs like the ones pictured above (via Elle Decor). They get their name because they’re hand woven by the Beni Ourain tribe in Morocco. You’ll recognize a distinct black geometric (usually diamond-“ish” and grid-like) pattern on a cream or off-white background.
Here are three lovely ones. The first is a well-done imitation; even some hand-crafted imitations are pricey these days.
They blend pretty seamlessly with most styles and can fall into place in lots of spaces, but the catch is they’re not cheap. The ones pictured above are starting at $4,800, $4,750, and $2,950, respectively. 1st Dibs has a slew of them, many for about $5,000.
BUT LOOK! I found three look-a-likes for less than $300. Do they look 100% authentic? – No. Are they close to the real thing and 10% of the price and do they look great while being the imposters they are? – Yes. (By the way, I swear I’m not working for Target. I just poked around the website for a little too long last weekend, and had way too much fun. You’re welcome!)
West Elm also has a pretty middle-of-the-road-priced one that is $179-$1,200, depending on the size. Not bad.
I feel like this trend is so versatile and timeless that it’s going to be a classic. Now if only we can work on a durability of that light-colored shag…